Leaving Footprints in the Sand of Time

There is a Blue Ocean for every business waiting to be found, a need not served where you can have the monopoly. Go for that instead of fighting in the Red Ocean of bloody waters and being one amongst many.

Find your niche; in that you will know your purpose of life and an opportunity to make a difference. Discover your purpose of life; in that you will find your niche and an opportunity to be of service.

It is when you are everything to everyone in order to earn money that your business continues to limp along to the tune of mediocrity. It is when you decide to commit yourself to a specific community; deepen your understanding of their needs, problems, issues; and work to solve those through your business; does your business truly flourish and create unimagined wealth as a by-product.

Your business is an opportunity for you to transform the world and leave your footprints in the sand of time.

​Love, Jyoti.