Why are Values Important?

Values are our commitment to ourself, a promise to our own self as to who we are committed to be; irrespective of the chaos inside or outside, irrespective of how people are or aren’t, irrespective of what people do or don’t, irrespective of what people say or don’t.

Defining our personal values defines for our own self as to who we really are. It gives us a place to stand in firmly, instead of swaying to every strong wind that may push us in one direction or the other. Instead of reacting to how people or circumstances are, we can learn to respond from who we have committed to be. This makes us far more productive, effective, in control of our lives, in control of the outcomes in our life, creative, innovative, happy, joyful and at peace.

If your inner values drive you, I call you a Peaceful Warrior fighting your battles within in recognition of the fact that the problems outside are mere reflection of what’s inside. If you take out your sword every morning to fight the challenges that the day lays out for you, I call you a Fighter. It is an exhausting lifestyle, constantly fighting to get what one wants. Fighters fight the Victims or other Fighters because Peaceful Warriors are on a different path. If you constantly hear yourself complaining, you know you just slipped into the Victim mode.

Who would you rather be - Peaceful Warrior, Fighter, Victim? What you choose determines the destination your organization is headed towards - industry innovator and leader, one of the many or struggling to remain out of the red.

So, what are your Values? They would be inner resources that inspire you. Here are examples of what they could look like - love, gratitude, reverence, integrity, mastery, joy, gentleness, abundance, kindness, generosity, compassion, fun, freedom, fulfilment, creativity, leader, service, contribution, commitment, dedication, loyal, innovation, humility, respect, understanding, appreciation, positive, cheerful, enthusiasm, energy et al. You could choose from this list or come up with your own.

Once you are clear about your own values, it is about living them moment by moment by having your thoughts, beliefs, words, actions in alignment with your core values. If your core value is kindness, observe your every thought, word and action to assess if you are truly being that.

Only if you live your values will you be able to inspire your family at home and your people at work to live those values. No amount of talking or plastering the walls with lot of words has an impact as much as you living those values.

It is important that your core values are aligned with the organization you are leading for your people to learn to live the organisational values. Your biggest and the first job as a chief executive is to reset values, vision and mission for your organization which are in alignment with your personal values, vision and mission that inspires you. A mismatch here will reduce your power to lead your organization forward from good to great.

Values define who you are, your vision is the future you want to create and your mission is what you will do to create that future. Organisational values defines what the organization believes, stands for and values more than profits. The organisation’s vision is where is the company going and why it exists. The organisation’s mission is what it is upto to lead itself to where it wants to go and fulfil on its reason for existence.

Before an organisation’s values, vision and mission can be defined, the CEO and the senior leadership team needs to come together to discuss their personal values, vision and mission to reset the organisation’s values, vision and mission that is deeply connected with their own. Without this visceral connection, your company’s values, vision and mission would be empty words on the walls instead of being the source of inspiration for the whole workforce to come together to transform the industry and lead from the front, making a massive difference to your customer community. Market leadership, profitability and scalability will be an effortless by-product of this process.

If you want to pump in new blood into your business and are committed to learn, evolve and massively grow, write to me at [email protected] for a session to reset your organisation’s values, vision and mission.

Wishing you a joyous journey to contribute to your customer and employee communities as you grow not only your  business but the social eco-system along with it.
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Love,
Jyoti.