Jyoti Gulati
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Why Must You Deepen Yourself in Mastery Consciousness to Lead your Business to Market Leadership?

13/2/2019

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Let’s begin by defining Mastery. I love the way Robert Greene describes Mastery in his book ‘Mastery’:

“… we can identify three distinct phases or levels. The first is the Apprenticeship; the second is the Creative-Active; the third, Mastery.

In the first phase, we stand on the outside of our field, learning as much as we can of the basic elements and rules. We only have a partial picture of the field and so our powers are limited.

In the second phase, through much practise and immersion, we see into the inside of the machinery, how things connect with each other, and thus gain a more comprehensive understanding of the subject. With this comes a new power - the ability to experiment and creatively play with the elements involved.

In the third phase (Mastery), our degree of knowledge, experience and focus is so deep that we can now see the whole picture with complete clarity. We have access to the heart of life - to human nature and natural phenomena. That is why the artwork of Masters touches us to the core; the artist has captured something of the essence of reality. That is why the brilliant scientist can uncover a new law of physics, and the inventor or entrepreneur can hit upon something no one else has imagined.”

For an entrepreneur to run a successful profitable business, (s)he has to hit upon something no one else has imagined. To get to that stage, the entrepreneur has to necessarily focus on being a master of his / her craft, his / her domain.

Let’s now define Consciousness. As per the dictionary, Consciousness is the thoughts and feelings of an individual; awareness of one’s own existence, sensations, thoughts, surroundings etc.

Therefore, Mastery Consciousness is the physical, mental, emotional and even spiritual awareness of Mastery, a deep burning desire to be a Master of one’s craft / domain that one is passionate about and walking the path to become one, irrespective of barriers outside or inside. In fact, the definite march towards Mastery gets greater fuel, greater the barriers.

How do you implement this in your business?

Based on my experience and study of the masters, the journey to being a Master of your Craft has five stages:

1. Amateur: This is the stage of Passive Learning, when you learn on your own through reading works of masters in your field, training yourself through material available in the public domain.

2. Professional: This is the stage of Active Learning, when you implement whatever you are learning to make a difference to your chosen target community. 

3. Expert: You become an Expert by learning through Apprenticeship, when you learn directly from an existing Master of your Craft.

4. Mentor: You become a mentor when you coach others to become Experts in your domain.

5. Master: You finally become a Master when you coach other coaches to coach others to become Experts in your domain. This is when you go inside your craft and become it.

There are 2 other journeys an entrepreneur must necessarily undertake in parallel to the journey of Craft Mastery because all the 3 journeys are inter-linked. You cannot travel on one journey without undertaking the other two journeys.

The three journeys are:

1. Craft Mastery - From Amateur to Master.

2. Business Excellence - From a Business Idea linked to one’s Purpose of Life to a Self-Running, Self-Sustaining, Repeatable, Scalable, Profitable Business making a dent in the Universe of its Customer Community.

3. Leadership Depth - From Unconditional Love, Acceptance and Reverence of oneself to having others in your space experiencing Unconditional Love, Acceptance and Reverence for themselves and for each other.

Here’s an article for a deeper dive into these three journeys -

How to Lead Your Organization from Good to Great

The question that we are really exploring right now is - Why Must You Deepen Yourself in Mastery Consciousness to Lead your Business to Market Leadership?

With the preamble as above, we are now in a position to understand why?

1. For market leadership, you have to hit upon something no one else has imagined. You need Mastery of your craft / domain for that.

2. Without physical, emotional, mental and spiritual awareness of self and one’s surroundings, there can be no Leadership Depth, no inner wisdom without which Mastery is not available.

3. Without your Business being a vehicle for you to live your Purpose of Life, there will be no drive, no joyous passion, no burning desire to walk the path to Mastery.

Wishing you the intense burning desire to discover your purpose this lifetime and to live that through your business, through the work that you do to come home to yourself.

Love,
Jyoti.
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